Listing Help  %Post Title photo Listing Help  %Post Title photo
Listing Help  %Post Title photo

How was the result achieved?

Listing Help  %Post Title photo

Competitor Analysis

Analysis of direct and indirect competitors to identify top strategies for this specific market

Listing Help  %Post Title photo

Google Ads Campaign Setup

Gathering relevant KWs, creating ad copies, building

Listing Help  %Post Title photo

Google Ads Campaign Management

Daily Optimization & Improvements

Process

The main steps that we followed are outlined below:

Listing Help  %Post Title photo

Getting ready

  • Intro call and Onboarding form
  • Website analysis
  • Competitor analysis
  • Strategy brainstorming
Listing Help  %Post Title photo

Ad Assets Creation

  • Ad Copies Writing
  • Proofreading
  • Assets Creation
Listing Help  %Post Title photo

Campaigns setup

  • Keyword research 
  • Negatives selection
  • Ad Groups creation 
  • Campaigns setup in Google Ads account 
  • Review call with client 
  • -Campaigns launch 
Listing Help  %Post Title photo

Daily Optimization

  • Improve Optimization Score to 100%
  • Review Search Terms
  • Add Negatives
  • Check conversion tracking
  • Make bid adjustments
Listing Help  %Post Title photo

Weekly Optimization

  • Review Campaigns’ metrics 
  • Test new types of campaigns/keywords
/banners
  • Weekly calls
  • Weekly performance reports
Listing Help  %Post Title photo

Monthly Optimization

  • Analyze the overall effectiveness 
  • Prepare strategy for the next month 
  • Monthly performance reports

Promotion results

Our main goal has been to attract highly qualified B2B leads

Clients

+500%

Duration: 11 months

Number of leads

+600%

3,250

Cost per click

-720%

$0.17

Cost per lead

-600%

$3.33

Ads campaign overview

Listing Help  %Post Title photo

Google Ads

June 1, 2022 – May 31, 2023

Listing Help  %Post Title photo

Google advertisement example

May 31, 2023

Project in numbers

We use time tracking software and know everything about our team efficiency for clients’ businesses.

20 hours

Were spent to set up the campaigns

4 specialists

Marketing Team Lead, PPC Specialist, Marketing Copywriter, Project Manager

3 stages

From analysis 
to launch

11 month

Passed after the project 
was started

Scroll to top