Appliance Parts 4 All

At Appliance Parts 4 All, quality and customer satisfaction reign supreme. With extensive experience in the appliance parts industry, we’ve earned the trust and loyalty of countless customers, solidifying our position as a leading online retailer.

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Appliance Parts 4 All  %Post Title photo
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Appliance Parts 4 All  %Post Title photo

How was the result achieved?

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Competitor Analysis

Analysis of direct and indirect competitors to identify top strategies for this specific market

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Google Ads Campaign Setup

Gathering relevant KWs, creating ad copies, building

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Google Ads Campaign Management

Daily Optimization & Improvements

Process

The main steps that we followed are outlined below:

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Getting ready

  • Intro call and Onboarding form
  • Website analysis
  • Competitor analysis
  • Strategy brainstorming
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Ad Assets Creation

  • Ad Copies Writing
  • Proofreading
  • Assets Creation
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Campaigns setup

  • Keyword research 
  • Negatives selection
  • Ad Groups creation 
  • Campaigns setup in Google Ads account 
  • Review call with client 
  • -Campaigns launch 
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Daily Optimization

  • Improve Optimization Score to 100%
  • Review Search Terms
  • Add Negatives
  • Check conversion tracking
  • Make bid adjustments
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Weekly Optimization

  • Review Campaigns’ metrics 
  • Test new types of campaigns/keywords
/banners
  • Weekly calls
  • Weekly performance reports
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Monthly Optimization

  • Analyze the overall effectiveness 
  • Prepare strategy for the next month 
  • Monthly performance reports

Promotion results

Our main goal has been to attract highly qualified B2B leads

Transaction

+900%

Duration: 1 months

ROAS

+700%

900%

Cost per click

-600%

$0.40

Cost per transaction

-650%

$8.52

Ads campaign overview

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Google Ads

September 1, 2023 – September 29, 2023

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Sales dashboard

Screenshot date: 09/25/2023

Project in numbers

We use time tracking software and know everything about our team efficiency for clients’ businesses.

20 hours

Were spent to set up the campaigns

4 specialists

Marketing Team Lead, PPC Specialist, Marketing Copywriter, Project Manager

3 stages

From analysis 
to launch

1 month

Passed after the results 
were achieved

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